GRAMMY.com Lanza «Global Spin» 2021, una Nueva Serie de Actuaciones Digitales para Celebrar la Música Global
GRAMMY.com, la plataforma oficial de los Premios GRAMMY, anunció el lanzamiento de su nueva serie digital de actuaciones titulada «Global Spin«, una iniciativa diseñada para destacar y celebrar la diversidad de la música global. El estreno de esta serie se llevará a cabo hoy, martes 28 de septiembre, a las 10:00 a.m. PT (1:00 p.m. ET), y estará disponible a través de los canales oficiales de la Recording Academy en YouTube, Facebook, Instagram y Twitter.
"Global Spin" is presented as a space dedicated to exploring vibrant and up-and-coming musical genres such as Afrobeats, K-Pop and Latin music, among others. The series promises to offer exclusive performances by international artists, providing a platform for talents from around the world to share their music and culture with a global audience. Among the first confirmed artists are Cuban singer Eme Alfonso, known for her fusion of Latin rhythms and jazz, and Nigerian rapper Candy Bleakz, a rising Afrobeats star who has captured attention with her energy and unique style.
The release of "Global Spin" aligns with the GRAMMYs' recent efforts to be more inclusive and representative of music worldwide. Last year, the Recording Academy updated its Best World Music Album category, renaming it Best Global Music Album, with the goal of honoring artists from diverse cultures and traditions. Now, with "Global Spin," the Recording Academy is taking it a step further by creating a digital space that not only celebrates these genres, but also connects artists with an international audience.
"Music is something that transcends borders," said Alina Vission, content producer at Recording Academy and creator of "Global Spin". "With this series, we want to highlight the richness of global music and give visibility to artists who are defining today's music landscape," Vission added in an interview for GRAMMY.com.
The series will air bi-weekly on Tuesdays, offering viewers a window into the world's musical diversity. In addition to Eme Alfonso and Candy Bleakz, "Global Spin" is expected to include performances from other featured artists in the coming weeks, spanning a wide range of genres and cultures. Each episode will be an opportunity for fans to discover new talent and connect with music that resonates across geographic and linguistic barriers.
Eme Alfonso, one of the featured artists at the launch, is known for her work that fuses traditional Cuban music with contemporary elements. Her participation in "Global Spin" promises to be a unique experience for spectators, offering a performance that captures the essence of her cultural heritage. Candy Bleakz will bring the dynamism of Afrobeats, a genre that has gained worldwide popularity in recent years thanks to its infectious rhythm and ability to unite people through dance and celebration.
The launch of "Global Spin" also comes at a time when Latin music and K-Pop continue to dominate the global charts. Artists from these genres have broken streaming records and conquered international audiences, making this series an ideal platform to amplify their reach and showcase new and emerging talent.
For music lovers and those interested in discovering new sounds, "Global Spin" is shaping up to be an exciting addition to the GRAMMY digital catalog. Fans can tune in to the premiere today via the Recording Academy's official social media channels and stay tuned for upcoming performances celebrating the best in global music.
